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Belize Showcased as travelers explore new world of vacation ideas at Toronto’s Ultimate Travel Show
Belize City, Monday, January 25th, 2010 –Belize was proudly represented at the Toronto Ultimate Travel Show on January 23rd and 24th, giving over 20,000 consumers the opportunity to take advantage of planning vacations earlier in the year. With the rhythms of Caribbean music in the air, it was easy for visitors to imagine they were at an exotic destination rather than downtown Toronto during the show days.
The two day show provided consumers with the ultimate travel experience through deals, savings, and onsite purchasing opportunities, as well as valuable research information. The show has long been known for its entertaining and informative presentation of premier travel destinations, providers, hotels and resorts, and retailers all under one roof. It is one of the most powerful and effective ways to reach qualified travel consumers in Toronto and from across Ontario.
This year, the event featured a scuba diving tank with live demos, entertainment from a Caribbean band, and exciting speakers including Canadian television host and journalist, Valerie Pringle, and WWE Champion and yoga guru, Trish Stratus who shared stories about traveling the globe in search of the most exotic locations and daring physical challenges from her new original series, Stratusphere on Travel + Escape.
“Attendance at Toronto’s Ultimate Travel Show is an exciting way for consumers in the Canadian market to ‘wet their appetite’ for Belize,” comments Acting Tourism Director, Shakira Tsai. “Canada is the fourth biggest market for Belize. The Belize Tourism Board, with the strong support of the private sector continues to build awareness of Belize with key tourism partners in Canada to grow the demand,” Tsai stated.
Last year, the Minister and the CEO of Tourism, along with members of the Belize Aviation Development Committee, met with representatives from west Jet Airlines in Calgary, Canada to discuss the merits of Belize as a destination for West Jet. The objective of the Aviation Committee is to build relationships with the international airlines to grow Belize’s airlift capacity and to attract greater business opportunities.
Belize representatives included Robin McCutheon of the Belize Hotel Association, Joanna Arellano of the Belize Tourism Industry Association and Melecia Banks and Pauline Buller of the Belize Tourism Board.
For more information on the developments and events in Belize tourism industry, please contact the Marketing Department at the Belize Tourism Board at (501)-227-2420, via e-mail: info@travelbelize.org or visit us at our website www.travelbelize.org.
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